In today's extremely competitive marketplace, you need to be able to actively attract new members and patients, and build their loyalty to compete. Rooted in the science of behavior change and designed for customer acquisition and retainment, our marketing solutions are customized with ever-evolving content, various options to choose from, and proven engagement techniques.
Promote self-care and disease management skills to improve outcomes while reducing costs through our high-quality content and customized marketing solutions. Our Consumer Health Library offers articles, images, and infographics for you to effectively reach diverse audiences wherever they are, however they need.
Attract your audience with scalable tools and proven engagement strategies, while establishing your organization as a trusted source for health and wellness information. By customizing marketing tools such as digital publications, microsites, social media graphics, infographics, and emails for your organization, we can help you prove value that fosters relationships.
Save time and effort while effectively producing printed materials and marketing tools. Educating and expanding audiences—with more than 40 years of experience in content development behind them, they include brochures, full toolkits, calendars, and recipe books. Or you may want to customize your organization's very own publication, considering our custom magazines have won more than 100 awards in the past year.
When health agencies publish new guidelines for a disease state or medication that your members rely on you to know, you need to be able to notify them right away. Easily ensure your content reflects the latest recommendations—in shared decision-making tools, pocket guides, mailers, and any other items in a campaign developed to update everyone on the change.
Health content case studies
This resource quickly hits on the healthy needs of different health care organizations and the rewarding solutions they garnered with our health content.
Insider insights: Communicating during challenging and changing times
This webinar can help you refine your content marketing approach by offering insights and information from industry leaders.
On January 7, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Heart disease and depression are interwoven, and a new study is helping unravel that connection by linking depression with poorer scores on seven important measures of heart health.
Patient Education, Healthcare Providers, Payer/Health Plans, Stress, American Heart Association
On January 7, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. It's easy to see the connection between an unhealthy diet and an expanding waistline. The connection between food and brain health can be harder to get your mind around.
Patient Education, Healthcare Providers, Payer/Health Plans, Weight Management, Patient Acquisition
On January 7, 2021
From the onset of the coronavirus pandemic to the aftermath of the presidential election, 2020 delivered several unprecedented events that underscored the importance of timely access to accurate, verifiable information.
On January 7, 2021
I recently had to replace my smartphone. At the store, I spoke to the salesperson who told me about all of the new camera features—lens, pixels, etc. Externally, I was nodding and smiling. Internally, I kept thinking, “I just want to take pictures of my kids and dog.”
Patient Education, Healthcare Providers, SMART on FHIR, Krames On FHIR
On January 6, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. High blood pressure accelerates memory loss and other cognitive declines for middle-aged or older adults, even when it only goes up slightly and for a short time, new research shows.
Patient Education, Healthcare Providers, Payer/Health Plans, American Heart Association
On January 4, 2021
A vaccine for COVID-19 is now available. What do you need to know about getting a COVID-19 vaccine? What can you expect after you get it? Read on to learn more.
Patient Education, Population Health Management, Healthcare Providers, COVID-19
On January 4, 2021
Flu season happens every year in the U.S. in the fall and winter. COVID-19 has similar symptoms. How do you know if someone has the flu or COVID-19? What are the differences between these 2 illnesses? Can you get both at the same time? See how they compare below.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19
On January 4, 2021
Coronavirus disease 2019 (COVID-19) is a respiratory illness. It's caused by a new (novel) coronavirus. There are many types of coronavirus. Coronaviruses are a very common cause of colds and bronchitis. They may sometimes cause lung infection (pneumonia). Symptoms can range from mild to severe. Some people have no symptoms. These viruses are also found in some animals.
Patient Engagement, Patient Education, Population Health Management, Consumer Health Library, Payer/Health Plans, COVID-19
On January 4, 2021
If you or a household member have symptoms of COVID-19, follow the guidelines below for preventing spread of the virus, and managing symptoms.
Patient Engagement, Patient Education, Consumer Health Library, Healthcare Providers, COVID-19
On January 4, 2021
The best prevention is to have no contact with the SARS-CoV-2 virus. The FDA has approved a vaccine to prevent COVID-19 in people 16 years and older who are not pregnant or breastfeeding. It's not currently available to the entire public.
Patient Engagement, Patient Education, Consumer Health Library, Healthcare Providers, COVID-19
On December 9, 2020
Kelvin Phillips took part in the COVID-19 vaccine trial both for the "greater good" and to help the trial represent diverse demographics. Phillips, age 50, is African American and has high blood pressure.
Healthcare Providers, Payer/Health Plans, COVID-19, Healthcare Marketing
On December 9, 2020
A federal advisory panel recommends that healthcare workers and residents of long-term care facilities be the first to receive a COVID-19 vaccine when one is authorized for use by the US Food and Drug Administration (FDA).
On December 9, 2020
The US Centers for Disease Control and Prevention (CDC) announced two shorter quarantine options—10 days or 7 days—for people exposed to COVID-19. Citing new evidence and an "acceptable risk" of transmission, the agency hopes reducing the 14-day quarantine will increase overall compliance and improve public health and economic constraints.
Healthy Lifestyle, Healthcare Providers, Payer/Health Plans, COVID-19
On December 3, 2020
With the sheer volume of information bombarding us daily through social media, email, and texts, it’s easy for your marketing message to get lost in the noise.
Patient Engagement, Patient Education, Healthcare Providers, Payer/Health Plans, Healthcare Marketing
On November 23, 2020
As the health care industry continues to focus on patient-centered care, providers strive to enhance the quality of care they deliver—with patient education that can make it easier for patients to understand and actively manage their health.
Patient Engagement, Patient Education, Healthcare Providers, Videos
On November 23, 2020
Vaccines are the best defense against several diseases that can be dangerous or lead to serious complications. Share this with your patients, members, and communities to address common vaccination concerns.
Healthcare Providers, Kids Health by Nemours, Payer/Health Plans, Medication Adherence
On November 16, 2020
Following directions: two words we associate with success. And yet 50 percent of Americans don’t follow directions when taking medication.1 Share this with those in your care to keep them safe and avoid unnecessary hospitalizations and potentially death.
On November 10, 2020
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Heart attack risk increases quickly after a flu-like illness, while stroke risk rises slower, according to new research.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19, American Heart Association
On November 10, 2020
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. People with poor heart health have worse perceptions of their patient-doctor relationship, according to a new study that also found overall cardiovascular health is worsening in the U.S.
Patient Education, Healthy Lifestyle, Healthcare Providers, American Heart Association, Patient Experience
On November 5, 2020
In our competitive health care landscape, physicians are pressed to form coordinated, high-value partnerships with health care organizations to align payment models, care delivery practices, and functioning capabilities. True physician alignment has never been more important as referral leakage costs American hospital systems more than $150 billion a year,1 coupled with the financial impact and constrained patient volumes related to the COVID-19 pandemic.
Healthcare Providers, Patient Acquisition, Healthcare Marketing
