Looking for ways to motivate your members in activating their health to improve outcomes? Easily implement our intelligent solutions that educate, engage, and empower those you care for across their entire health experience. They present easy-to-understand information meeting a wide range of health needs, learning styles, and channel preferences, with simple-to-follow graphics and instructions. Developed on more than 40 years of experience in reaching audiences, our programs drive better results for health plans and their members.
Health care can be difficult to understand, especially for those outside of the industry. Access educational tools in various formats that support providers' recommendations, with accreditations that help you adhere to government regulations. Choosing from low-literacy, image-only, and many other options, you become a trusted partner in empowering members to take control of their health, and improve their well-being.
Strengthen members' trust in your organization by equipping care managers with up-to-date education and useful tools. They can offer the resources through your care management programs based on the member's profile and health needs, improving their satisfaction while lightening your IT team's load.
Considering how easy it is to switch health plans these days, it's critically important to attract new members while keeping current ones. Show them that you're keenly focused on their health and well-being through actionable marketing solutions. Choosing from a comprehensive suite of digital and printed content and tools, including recipe books, newsletters, and microsites, you can reach them in ways that help improve their health, gain their trust, and build your brand.
On May 13, 2021
No matter who you are or where you live, one topic is dominating all conversations: The coronavirus. In this ever-changing world filled with more questions than answers, here’s what experts know for certain.
Healthy Lifestyle, Health Engagement, Healthcare Providers, Payer/Health Plans, COVID-19
On May 13, 2021
For months, your patients have looked forward to the day when they could finally get vaccinated against COVID-19. Now the day has arrived or will be here soon, and they may be wondering exactly what that means for them.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19
On April 21, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Primary care doctors can play an important role in helping to preserve brain health by encouraging healthy behaviors and addressing risk factors associated with cognitive decline, according to a new scientific report.
Patient Education, Population Health Management, Healthcare Providers, Payer/Health Plans, American Heart Association
On April 21, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Dental cavities could significantly increase the risk of a life-threatening stroke from bleeding in the brain, according to new research.
Patient Education, Healthcare Providers, Payer/Health Plans, American Heart Association
On April 5, 2021
Share with those in your care to educate and reinforce the importance of screenings. The COVID-19 pandemic has proven how important it is to recognize signs of health issues, especially when normal screenings like mammograms aren't available or have been delayed. Mammograms help find breast cancer early, before it causes obvious symptoms. They’re an invaluable tool for women’s health. Yet not every breast cancer is discovered this way.
Patient Engagement, Patient Education, Health Engagement, Healthcare Providers, Payer/Health Plans
On April 5, 2021
Share with those in your care to educate and reinforce the importance of screenings. The COVID-19 pandemic has delayed many plans, from overseas vacations to large indoor gatherings. But there’s one thing you shouldn’t put off any longer: health screenings.
Patient Engagement, Healthcare Providers, Payer/Health Plans, COVID-19, Telemedicine
On February 11, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Experts have a simple answer for heart and stroke patients questioning whether they should get a COVID-19 vaccination. That answer: yes.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19, American Heart Association
On January 27, 2021
Share this with those in your care to encourage chronic condition management and adherence to care plans. Living with a chronic health problem isn’t always easy. You do a lot to manage your condition. But with the COVID-19 pandemic, you may find it harder to stick with your care plan. Now more than ever, it’s important to continue taking care of your health and to not delay essential treatment. Your health care provider is here to help.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19, Patient Experience
On January 22, 2021
Share this with those in your care to answer common questions regarding COVID-19 vaccines. Going about our daily lives in the midst of a pandemic has been a challenge. Now, new vaccines are here. You may be feeling hopeful—but you may also be feeling unsure about what to expect. Here are some key facts to help you plan ahead.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19
On January 15, 2021
In mid-November, Pfizer/BioNTech were the first with surprising positive protection interim data for their coronavirus vaccine, BNT162b2. A week later, Moderna released interim efficacy results showing its coronavirus vaccine, mRNA-1273, also protected patients from developing SARS-CoV-2 infections.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19
On January 14, 2021
Fatigue, post-exercise malaise and cognitive dysfunction (or brain fog) are the most common symptoms reported by COVID long haulers 6 months after contracting the coronavirus, according to a new preprint study published on MedRxiv.
Healthcare Providers, Payer/Health Plans, COVID-19, Patient Experience
On January 7, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Heart disease and depression are interwoven, and a new study is helping unravel that connection by linking depression with poorer scores on seven important measures of heart health.
Patient Education, Healthcare Providers, Payer/Health Plans, Stress, American Heart Association
On January 7, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. It's easy to see the connection between an unhealthy diet and an expanding waistline. The connection between food and brain health can be harder to get your mind around.
Patient Education, Healthcare Providers, Payer/Health Plans, Weight Management, Patient Acquisition
On January 6, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. High blood pressure accelerates memory loss and other cognitive declines for middle-aged or older adults, even when it only goes up slightly and for a short time, new research shows.
Patient Education, Healthcare Providers, Payer/Health Plans, American Heart Association
On January 4, 2021
Flu season happens every year in the U.S. in the fall and winter. COVID-19 has similar symptoms. How do you know if someone has the flu or COVID-19? What are the differences between these 2 illnesses? Can you get both at the same time? See how they compare below.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19
On January 4, 2021
Coronavirus disease 2019 (COVID-19) is a respiratory illness. It's caused by a new (novel) coronavirus. There are many types of coronavirus. Coronaviruses are a very common cause of colds and bronchitis. They may sometimes cause lung infection (pneumonia). Symptoms can range from mild to severe. Some people have no symptoms. These viruses are also found in some animals.
Patient Engagement, Patient Education, Population Health Management, Consumer Health Library, Payer/Health Plans, COVID-19
On December 9, 2020
Kelvin Phillips took part in the COVID-19 vaccine trial both for the "greater good" and to help the trial represent diverse demographics. Phillips, age 50, is African American and has high blood pressure.
Healthcare Providers, Payer/Health Plans, COVID-19, Healthcare Marketing
On December 9, 2020
A federal advisory panel recommends that healthcare workers and residents of long-term care facilities be the first to receive a COVID-19 vaccine when one is authorized for use by the US Food and Drug Administration (FDA).
On December 9, 2020
The US Centers for Disease Control and Prevention (CDC) announced two shorter quarantine options—10 days or 7 days—for people exposed to COVID-19. Citing new evidence and an "acceptable risk" of transmission, the agency hopes reducing the 14-day quarantine will increase overall compliance and improve public health and economic constraints.
Healthy Lifestyle, Healthcare Providers, Payer/Health Plans, COVID-19
On December 3, 2020
With the sheer volume of information bombarding us daily through social media, email, and texts, it’s easy for your marketing message to get lost in the noise.
Patient Engagement, Patient Education, Healthcare Providers, Payer/Health Plans, Healthcare Marketing
Multichannel health content sales sheet
This sales sheet discusses using credible, actionable marketing solutions across channels to more effectively reach members.
CareConnector™
Enhancing care coordination and communication, CareConnector helps health plans equip their care managers and health coaches with customizable health education.
1 Beaton T. 80% of payers investing in member engagement, satisfaction. HealthPayerIntelligence. October 5, 2017. https://healthpayerintelligence.com/news/80-of-payers-investing-in-member-engagement-satisfaction.
2 Marketing General Incorporated. 2018 membership marketing benchmarking report. http://www.marketinggeneral.com/knowledge-bank. Published 2018. Accessed April 10, 2019.
