Looking for ways to motivate your members in activating their health to improve outcomes? Easily implement our intelligent solutions that educate, engage, and empower those you care for across their entire health experience. They present easy-to-understand information meeting a wide range of health needs, learning styles, and channel preferences, with simple-to-follow graphics and instructions. Developed on more than 40 years of experience in reaching audiences, our programs drive better results for health plans and their members.
Health care can be difficult to understand, especially for those outside of the industry. Access educational tools in various formats that support providers' recommendations, with accreditations that help you adhere to government regulations. Choosing from low-literacy, image-only, and many other options, you become a trusted partner in empowering members to take control of their health, and improve their well-being.
Strengthen members' trust in your organization by equipping care managers with up-to-date education and useful tools. They can offer the resources through your care management programs based on the member's profile and health needs, improving their satisfaction while lightening your IT team's load.
Considering how easy it is to switch health plans these days, it's critically important to attract new members while keeping current ones. Show them that you're keenly focused on their health and well-being through actionable marketing solutions. Choosing from a comprehensive suite of digital and printed content and tools, including recipe books, newsletters, and microsites, you can reach them in ways that help improve their health, gain their trust, and build your brand.
On July 26, 2022
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Flu-like illnesses can increase the risk for stroke among adults, but being vaccinated might lower those odds, especially among those under 45, new research finds.
Patient Education, Healthcare Providers, Payer/Health Plans, Sleep, American Heart Association
On July 19, 2022
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Proper sleep is essential, and a widely used scoring system for heart and brain health is being redefined to reflect that.
Patient Education, Healthcare Providers, Payer/Health Plans, Sleep, American Heart Association
On April 28, 2022
The Request for Proposals process requires advance preparation and top-notch partners Health plans have new opportunities to serve their communities and acquire new members through value-based Managed Care Programs for Medicaid and Medicare plans. As a manager leading this effort or having it impact your business line, your plan can serve these prospective members well. Yet to submit a winning Request for Proposal (RFP), it’s a deadline-driven commitment demanding time, attention, and...
Patient Education, Population Health Management, Health Engagement, Payer/Health Plans, Patient Experience, Care Management, Health Education, Disease Management, Medicare, Medicaid, Member education
On March 30, 2022
Health plans have a new and advanced option for their care management teams coaching high and rising risk members. VirtualHealth, the industry-leading SaaS solution for comprehensive medical management, is partnering with WebMD Provider Services to directly access Krames’ trusted, industry-leading multimedia health information from within VirtualHealth’s HELIOS® platform.
Population Health Management, Health Engagement, Payer/Health Plans, Care Journey, Member Engagement, Care Management, Health Education
On December 9, 2021
Research Highlights:
Patient Education, Healthcare Providers, Payer/Health Plans, American Heart Association
On November 10, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News.
Patient Education, Healthcare Providers, Payer/Health Plans, Weight Management, American Heart Association
On October 25, 2021
Last modified date: November 29, 2021 Keeping on top of COVID-19 and the impact on your health care environment is a never-ending task. With emerging variants of the SARS-CoV-2 virus continuing to threaten both patient health and hospital capacity, we know the importance of providing up-to-date information.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19
On October 15, 2021
Quitting tobacco may be a common conversation you have with your patients to help improve their health. So why does the recommendation stick with some patients, but not others? Because quitting smoking is really hard! It’s a process, but every reminder of the benefits of quitting can help advance them in their journey. Approaching the subject with empathy and helpful resources can increase your patient’s chances for success.
Patient Education, Healthcare Providers, Payer/Health Plans, Tobacco Cessation
On October 7, 2021
Health literacy is about reaching people where they are—and getting through to them. Do you want compliance with instructions and medications? Better outcomes? Fewer readmissions? All of this starts with a patient being able to grasp what you want them to know. They need to be able to pay attention to the details you want them to see. They need to understand what’s at stake, and what their role is. They need to have reasonable expectations, and know what clear steps they must take.
Patient Engagement, Healthy Lifestyle, Healthcare Providers, Payer/Health Plans
On September 23, 2021
In the age of immediate information, people are thirsty for answers—and they want them right now. Even prior to the COVID-19 pandemic, Google received more than 1 billion health-related questions every day—that’s 70,000 each minute.1 While the internet can be an amazing portal to knowledge, it also provides an overwhelming stream of misinformation, particularly for those seeking answers to questions about their health.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19, Healthcare Marketing
On August 23, 2021
Are you struggling to have effective conversations about COVID-19 vaccines with your patients? There may be a better approach than simply telling a patient to get the shot—especially when that can be at times uncomfortable or contentious. And strategies like lecturing and shaming not only aren’t effective, they often backfire.1
Patient Education, Health Engagement, Healthcare Providers, Payer/Health Plans, COVID-19
On July 15, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. After years of improvement, high blood pressure control in the U.S. dropped regardless of age, race or ethnicity, according to new research. Previous studies found Americans with high blood pressure were better managing the condition in the early years of the 21st century before rates leveled off from 2009 to 2014.
Patient Education, Healthcare Providers, Payer/Health Plans, American Heart Association
On June 9, 2021
Even in the digital age, there are times when nothing works quite like print. While care managers for a premier managed care provider use Krames On-Demand® to virtually educate and empower their more than 25 million members, they understand print has the power to help reinforce their guidance and reach populations who have less access to or are uncomfortable with digital formats.
Population Health Management, Health Engagement, Payer/Health Plans, Case study
On June 3, 2021
COVID-19 has made the expensive problem of out-of-network physician referrals even greater. In fact, at the peak of the pandemic, utilization of specialty services dropped by 70% among many major specialties, including cardiology and pediatrics.1 A recent white paper on the rising risk of out-of-network referrals takes a deep dive into why referral leakage occurs and how it can be managed.
Patient Engagement, Healthcare Providers, Payer/Health Plans, Patient Experience, Patient Loyalty, Care Journey
On May 27, 2021
Share this with those in your care to answer common questions regarding COVID-19 vaccines. Going about our daily lives in the midst of a pandemic has been a challenge. Now, new vaccines are here. You may be feeling hopeful—but you may also be feeling unsure about what to expect. Here are some key facts to help you plan ahead.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19
On May 27, 2021
No matter who you are or where you live, one topic is dominating all conversations: The coronavirus. In this ever-changing world filled with more questions than answers, here’s what experts know for certain.
Healthy Lifestyle, Health Engagement, Healthcare Providers, Payer/Health Plans, COVID-19
On May 27, 2021
For months, your patients have looked forward to the day when they could finally get vaccinated against COVID-19. Now the day has arrived or will be here soon, and they may be wondering exactly what that means for them.
Patient Education, Healthcare Providers, Payer/Health Plans, COVID-19
On May 27, 2021
Share with those in your care to educate and reinforce the importance of screenings. The COVID-19 pandemic has delayed many plans, from overseas vacations to large indoor gatherings. But there’s one thing you shouldn’t put off any longer: health screenings.
Patient Engagement, Healthcare Providers, Payer/Health Plans, COVID-19, Telemedicine
On April 21, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Primary care doctors can play an important role in helping to preserve brain health by encouraging healthy behaviors and addressing risk factors associated with cognitive decline, according to a new scientific report.
Patient Education, Population Health Management, Healthcare Providers, Payer/Health Plans, American Heart Association
On April 21, 2021
Krames is proud to collaborate with the American Heart Association and share this guest blog from American Heart Association News. Dental cavities could significantly increase the risk of a life-threatening stroke from bleeding in the brain, according to new research.
Patient Education, Healthcare Providers, Payer/Health Plans, American Heart Association
Enhance the member experience with Krames fulfillment services
Simplifying the complex process of ensuring the right members receive the right health education—to boost both member and care manager satisfaction
Motivate members in care management with materials specific to their health condition
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1 Beaton T. 80% of payers investing in member engagement, satisfaction. HealthPayerIntelligence. October 5, 2017. https://healthpayerintelligence.com/news/80-of-payers-investing-in-member-engagement-satisfaction.
2 Marketing General Incorporated. 2018 membership marketing benchmarking report. http://www.marketinggeneral.com/knowledge-bank. Published 2018. Accessed April 10, 2019.
